Company Sells Record $1.14M of Promotional Items in October 2010; Q1-Q3 Sales to the Segment Rose 21.4% over 2009
HUNT VALLEY, MD —December 1, 2010— WebbMason, the national provider of On-Demand Marketing Systems, enjoyed its best-ever sales month in the promotional products segment in October 2010. Serving as a trusted consultant to client marketing needs and brand strategy, the company’s monthly sales of promotional items reached $1,142,088.
Through the first three quarters of 2010, WebbMason had achieved promotional sales of $6,845,520, up 21.4% from the same period in 2009. In 2010, average industry growth for promotional product distributors for the same time period was 8.4%, according to the Advertising Specialty Institute (ASI).
WebbMason’s record month in October pushed its year-to-date sales in the promotional segment to $8 million. The company expects to reach $9.6 million in total sales to the segment this year.
“Our clients understand the value of using promotional items to support their events, achieve their branding goals and reward their employees,” says Warner Mason, Chief Executive Officer and Chairman of the Board of Directors at WebbMason. “They look to us for new ideas and creative services to make their campaigns successful.”
WebbMason’s focus on presenting new ideas and trends in the promotional market was on display in April 2010, when the company turned its headquarters in Hunt Valley, Md., into a showcase of creative promotional products. The “Get Fresh” event — the first of its kind held by WebbMason — drew 107 people.
“People can get stress balls, mugs and T-shirts from practically anywhere, so we approach our clients’ marketing departments with ideas, not just items,” Mason says. “We realize the need to be a full-service partner — we can create customized online stores with our proprietary MarketingBench technology, provide efficient warehousing and fulfillment, and empower clients with real-time inventory and usage reports.”